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Subway hunts new CMO as Joe Tripodi retires after three years

Subway chief marketing officer Joe Tripodi has announced his retirement, vacating the role at the global sandwich franchise.

After a forty-year marketing career spanning Mobil Oil, MasterCard, The Bank of New York, Allstate and Coca-Cola, Tripodi is to stand down.

He served as CMO of Subway from January 2016, joining from Coke at a time when the firm was embroiled in the PR fallout of the imprisonment of former spokesman Jared Fogle.

The Harvard and London School of Economics graduate oversaw a rebrand and new positioning of the brand back in 2016.

Subway has confirmed to The Drum that Roger Mader, co-founder and managing partner of strategic marketing agency Ampersand, will serve as acting CMO.

It said it will continue the search for a permanent global CMO to fill the role.

Featured by The Drum