Digital marketing agency Dog has appointed Ed Walker as its new head of creative content.
Formerly head of design and motion content at Wire, where he worked with brands including Tennent’s, Jura Whisky and Herriot-Watt University, Walker’s expertise centres around creating versatile brand identities, covering print, broadcast, online, social and experiential. Earlier in his career, Walker also worked for a range of branding agencies in London including Lambie-Nairn, Dunning Eley Jones and Moving Brands, working with brands such as BT, Diageo, UEFA, ITV and Rolls-Royce.
In his new role for Glasgow-based Dog, Walker will head-up the agency’s team of copywriters, designers, art directors and animators, helping to drive innovation and bring creative to life across multiple channels. He will also have responsibility for ensuring that clients’ brand and campaign messages resonate across digital, social, print, audio and film.
Alex Wilson, creative director at Dog said: “Dog are thrilled at the expertise Ed is bringing to the newly-created head of creative content position. His previous experience in driving a team of creatives is exactly what we were looking for, and his campaign-led background aligns exactly with the direction we see Dog's creative content team going.”
Walker commented: “I’m very excited to have the chance to help drive that reputation with the newly formed creative content team. In close collaboration with all the internal teams, we have our sights set on broadening the agency’s creative offering across digital, print, film and audio at brand and campaign levels. With such a range broad range of skills within the team, I’m excited about the possibilities.”