Disney UK’s vice-president and chief marketing officer, Anna Hill, has departed from the business after 19 years.
The marketing veteran has exited the top UK marketing role after occupying it for six years, she previously held a number of senior brand roles within the media giant. She originally joined to focus on Disney's TV channels.
More recently, Hill was responsible for the company’s marketing operations in the UK, Ireland and the Nordics. Her departure comes before the effects of the group's 21st Century Fox acquisition – or its bold streaming push are felt.
Her work building out Disney's credentials as an inclusive and diverse brand (through partnerships with the likes of the FA) and pushing Disney to ditch dad stereotypes in its ads, will be remembered as she moves on to what she has described as “new adventures”.
The sudden departure leaves a gap in Disney UK's top spot. The Drum has reached out to Disney for a statement, but at the time of writing, the brand had yet to respond.
The news comes just days after DIsney TV and ABC announced Fox's Shannon Ryan as marketing boss in the US, indicating change is afoot as the company looks to build out its OTT offering.