Opinion - Digital

Opinion - Digital

Virals round-up: The advertising industry does the Harlem Shake

Mel Peck from the Viral Ad Network dissects The Drum's Viral Video Chart and looks at which...

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The true value of cashback affiliates – two performance experts debate the issue

The role of cashback affiliate sites is a much debated issue within the performance industry. We...

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Viral Chart highlights – David Beckham launches new underwear range for H&M

Last week The Drum Viral Chart, powered by VAN, was packed full of commercials for the US...

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