Opinion - Entertainment

Opinion - Entertainment

The making of TalkTalk's X Factor app: 5 benchmarks for success

40,000 app downloads, 300,000 video views, and 67,000 mins of earned viewing resulted from...

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Samsung Tablets at 10% UK Marketshare: Time to Test Your Site

Data released recently by YouGov confirmed that Apple's dominance of the tablet market in the UK...

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Not so corporate after all: the best brand pranks and hoaxes

In a week where April Fools' Day gags have dominated The Drum's Viral Video Chart, Mel Peck from...

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Susan Boyle's #hashtagfail: Sus anal bum party and beyond...

Claire Foss, PR and marketing manager at social media agency Yomego, discusses the importance of...

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