TVC Group has brought in Becky McKinlay as group MD, signalling an ambitious new phase in the agency’s growth.
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Most companies are somewhere along the path of digital transformation, trying to keep pace with the changing nature of communications with their audiences. While vital, that transformation is an ongoing process, and one that’s much easier... Read more
Empathy is an incredibly strong tool when it comes to marketing communications. Creating affinity with your brand in a consumer’s mind can have effects far beyond simply inducing them to make a one-off purchase - it can lead to lifelong... Read more
In an age of distributed content, brands are keener than ever to stand out to audiences. Across new social channels, at unique experiential spaces, and on new iterations of websites and print media, brands are investing in making sure their logos... Read more