Nine out of 10 brands are struggling to identify the right platforms and technologies to help them engage their audiences better, new research conducted in the UK and US has shown.
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Launching a new agency is an incredibly exciting time, but as the founder of agencies such as Steak, Minute Steak and Roast, Ollie Bishop, will discuss at The Drum’s Agency Acceleration Day conference later this month, the sheer buzz of... Read more
The UK’s largest pub company, Ei Group, which manages more than 4,500 pubs across the nation, is partnering with global digital knowledge management specialist Yext to help pub-goers access more information about their venues, improve their... Read more
Emma Coats, the person responsible for creating the personality of Google Assistant, Google's answer to Amazon's Alexa, Apple's Siri and Microsoft's Cortana, says that the key to its success will be in building emotional... Read more