European grocery retailers have struggled with the realities of the scope and scale of operations in Asia Pacific, with British retailer Tesco became the latest to depart the region, selling off its Thailand and Malaysia businesses to CP Group in... Read more
In early March 2020, Chinese super-app WeChat announced it was tightening privacy controls on third-party apps to restrict the collection of sensitive personal information to a smaller group of developers, citing “the recent coronavirus... Read more
This is a new series with a focus on explaining emerging platforms born in the Asia Pacific to the rest of the world. The Drum will look at what are their differences and similarities with their counterparts, explain what kind of ad formats are... Read more
80% of Indian marketers expect to raise their marketing technology (martech) spends over the next few years but a lack of expertise to operate the technology may hinder growth, according to The India Martech Report 2020.
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